4.5 FAQ

A Resolution is a contact record created when Better Pixel identifies an anonymous visitor to your website. It contains personal, professional, and behavioral data about that visitor. One credit is used per Resolution.

No. The pixel resolves a share of your traffic. The rest remain anonymous. This is expected behavior — not a fault or error.

A Resolution can include personal identity, contact details, consumer profile data, professional and company information, behavioral visit data, social profiles, and skills and interests. Not every field will be populated on every record.

DNC stands for Do Not Call. The landline DNC and mobile DNC fields indicate whether a number appears on a Do Not Call list. Always check these before making outreach calls or texts. See Section 9 for compliance guidance.

Yes. A single record may contain both personal contact data and professional/company data depending on the visitor.

One. One credit spent equals one Resolution created.

Resolution collection stops for the remainder of your billing cycle. There are no overage charges. Credits reset at the start of your next cycle, or you can upgrade your tier to add capacity sooner.

Every 5–10 minutes. New resolutions appear shortly after a visitor is identified.

Your dashboard shows a rolling 30-day view. To keep resolutions beyond 30 days, export them via CSV, set up a webhook, or sync to Google Sheets.

A webhook or Google Sheets sync is the most reliable method — both capture resolutions automatically as they come in. A manual CSV export also works but requires you to download regularly before data rolls off the 30-day window.

Better Pixel identifies visitors who are already on your website. Better Leads lets you build targeted lists of people to go find. They serve different purposes and can run on the same account.