Achieve Maximum Sales Velocity
with Unlimited Free Marketing

Run a 30-Minute Discovery Call With the 5-20-5 Structure

A timed discovery-call agenda: 5 minutes to frame the call, 20 minutes to diagnose the buyer situation, and 5 minutes to confirm the next action.

A Closing Script for Discovery Calls That Actually Converts

A simple closing script you can customize for any discovery call. It helps you stop ending strong conversations with weak lines like "what do you think?" and instead guide the prospect toward a clear yes, no, or next step.

Use FBI-Style Emotional Labeling to Handle Sales Objections

A sales-friendly version of emotional labeling: name the concern, pause, ask a calibrated question, and respond with evidence only after the buyer feels understood.

Use a Simple Sales Call Structure That Keeps Buyers Moving

A practical sales-call structure you can use for service offers, coaching calls, consulting calls, and high-ticket sales conversations.

Snov.io

Snov.io bundles an email finder and verifier, cold email sequence sending with warmup, and a lightweight CRM for tracking deals, all in one product. LinkedIn automation is available as a separately priced add-on rather than included in the base plans. It's most often used by small sales teams, solo founders, and freelancers/agencies who want prospecting and outreach in a single low-cost subscription rather than paying separately for a data tool (like Lusha or Hunter) and a sending tool (like lemlist or Smartlead). The tradeoff, per independent reviews, is that the interface feels dated compared to newer entrants, and support/deliverability quality is described as inconsistent by some users, it competes primarily on price and bundling breadth rather than best-in-class execution in any single function.

Reply.io

Reply.io combines a B2B contact database (for finding prospects) with multichannel sequencing across email, LinkedIn, SMS, and calls, plus email warmup and deliverability tooling. Its newer "Jason" AI SDR product automates outreach more fully, aimed at teams that want largely hands-off prospecting. It's used by sales teams, agencies, and RevOps functions running structured outbound campaigns who want the contact-sourcing and outreach-sending steps in one product rather than stitching together a separate data provider and a separate sending tool. The tradeoff, noted across several reviews, is pricing complexity: Reply.io runs several overlapping pricing structures (contact-volume plans, per-seat multichannel plans, and separately priced AI SDR plans), which makes it harder to predict actual cost than a single flat per-seat model.

Zoho CRM

Zoho CRM is a full-featured CRM covering contact and deal management, email integration, workflow automation, and reporting, sold both standalone and as part of the broader Zoho One suite. Paid tiers add AI features, sandbox environments, and cross-team process automation. It's most commonly chosen by cost-sensitive small businesses and by companies already using other Zoho products who want everything under one vendor and one login. The free-for-3-users tier makes it a real option for a two- or three-person team that genuinely cannot pay for a CRM yet. The tradeoff repeatedly raised in independent reviews is usability: the interface is described as cluttered or dated compared to Pipedrive or HubSpot, and customer support response times are a recurring complaint. It's priced to win on cost, not on polish.

Close CRM

Close bundles calling, email, and SMS into the CRM record itself, so a rep can call a lead, log the outcome, and trigger a follow-up sequence without leaving the deal view. It includes built-in workflows/sequences, an AI assistant ("Chloe") for call summaries and task suggestions, and reporting focused on activity and pipeline velocity. It's most often adopted by small, founder-led or SMB sales teams doing their own outbound prospecting and follow-up, where reps are on the phone or in the inbox most of the day. It's a popular Pipedrive/HubSpot alternative for teams whose primary motion is outbound calling and email. Close deliberately stays narrow: there's no real marketing automation layer, and it isn't built for large enterprise sales orgs with complex approval chains or territory management.

AI Wrote Your Cold Email in Ten Seconds (It Also Said Nothing)

On Monday morning, a sales rep named Sam needs to reach the owner of a small heating and cooling company. Sam, the owner, and the company are all made up. So Sam asks AI for a friendly, personalized cold email to Dana, who runs Northline HVAC. Ten seconds later, he has this: Hi Dana, I came across Northline HVAC and was impressed by your great reviews and strong reputation. We help businesses like yours grow with innovative, AI-powered solutions. Would you be open to a quick call this week? Polite. Friendly. Dana’s name in the first line. And nothing else. Sam hits send. By Friday, Dana still hasn’t answered. Nobody did anything wrong. That’s what makes it so hard to fix. At BetterMarketers, we write for people who sell for a living, so this is the version of the problem we care about most: the message that sounds right and goes nowhere. AI can now produce that message by the thousands. See more

Nobody Wants Your Feature. They Want the Problem Gone.

A man walks into a hardware store and asks for a quarter-inch drill bit. The salesperson shows him four. Sizes, materials, prices, cases. Then a second salesperson asks, “What are you making?” “A shelf. My wife has been asking since March.” Now the second salesperson is selling something different: a shelf, up on the wall, before the weekend. (This is a well-known marketing story in different versions. We’re telling it our way.) He never wanted the bit. He wanted the shelf, and an end to the nagging. See more

The Dashboard Says You’re Winning. The Bank Account Disagrees.

On Friday afternoon, Carlos presents the monthly report. He’s a placeholder. Traffic is up 40%. Social followers are up 25%. Leads are up 75%. Slide after slide of green arrows. The CFO asks one question: “So why is revenue flat?” Carlos doesn’t have a slide for that. See more

Your Next Customer May Never Visit Your Website. An AI Will Have Already Picked Your Product (or Not).

Lena needs a gift for her father, who likes to cook but hates clutter. She’s a character we dreamed up. She doesn’t open Google. She asks an AI assistant: “Gift under $80 for a dad who cooks, doesn’t want gadgets.” It gives her three options with short reasons. She taps one, checks the price, and buys. The brand never got a pageview. It also never saw her scroll past its competitors. See more

5 Day AI Challenge

A step-by-step setup path for a new HighLevel sub-account: creating the sub-account, activating the phone system, setting up a white label domain and a working domain, adding a phone number, and configuring custom values so templates pull in the right business details automatically.

AI Local Hero Playbook: Web Chat Widget

Covers setting up an AI-powered chat widget end to end: why AI chat widgets matter for client acquisition, turning on the AI Employee, configuring and embedding the widget on a website, building a Conversation AI bot, training it on a knowledge base, and using it for appointment setting.

Automated Swag Store Playbook

Covers setting up an automated swag store by connecting Printful to a HighLevel snapshot, then generating leads for the store, and using Conversation AI to handle customer conversations automatically.

Funnel Builder Playbook

Covers the fundamentals of funnel strategy before touching the builder: business models, the five core funnel types, and how customers move through a buying decision. Also includes hands-on lessons on associating CRM records with workflows and building interactive mini web apps for client activation.

Better Pixels Support Guide

Better Mailers Support Guide

Your complete guide to accessing, setting up, and using Better Mailers.

Better Salesbot Support Guide

Your complete guide to accessing, setting up, and using Better Salesbot.

Better Leads Support Guide

Your complete guide to accessing, building, and using Better Leads.

Better Capture

Put a video on your site, give every visitor a next step, and capture the lead — no developer, no monthly fees, live in minutes.

Lifetime Plan

Everything you need to capture leads and grow — one platform, one price, locked for life.

GHL Power Launch

Learn your platform the fast way — a specialist guides you through setup, so you finish knowing how to run it yourself.

Better SMS

Unlimited text messaging for outreach, reminders, and follow-ups.

How It Works

Every BetterMarketers plan includes the Affiliate Program. Share your member link, and when someone you personally refer buys, you earn a 20% commission on that purchase. That is Level 1. You do not need a pitch. Use the platform yourself and show people what you have built in your own account. In the Tag Team model, the platform introduces itself and the team helps close the conversation: your part is pointing people to what you already use. Reach 50 qualified referrals, each one through their trial period, and you permanently unlock the Elite Partner tier: a 40% commission on Level 5, whichever plan you are on. Commissions are paid through Better Promoters. They are separate from owning the platform, vary by activity, and are not guaranteed. See the Better Promoters compensation details for eligibility and current rates.

How to Get It Free

Your plan can pay for itself. Every plan starts with a 15-day Fast Start window: if your first qualifying referral comes in within those 15 days, it can reimburse up to 100% of what you paid for your plan. After that, every purchase by someone you personally refer earns you 20%, so the people you bring in keep covering your own marketing. That is the idea behind BetterMarketers: salespeople should not have to pay for marketing. Commissions are paid through Better Promoters. They vary by activity and are not guaranteed. See the Better Promoters compensation details for eligibility and current rates.