Better Pixels Support Guide
7.5 FAQ
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7.5 FAQ
Frequently Asked Questions
What does Enrichment do?
It fills in missing data on a contact list you already have. You upload a partial list, the platform matches each record against its database, and you download a fuller version with additional fields added where matches were found.
What file format do I need for upload?
CSV. Prepare your file with clearly labeled column headers and clean, consistently formatted data before uploading.
What fields should I include in my upload file?
Include as many identifying fields as you have — name, email, phone, address, company name, company domain. More identifiers give the platform more to match on and improve your results.
How long does Enrichment take?
Processing time depends on the size of your file. Larger files take longer.
Will every record in my list get enriched?
No. Matches depend on what exists in the database for each individual. Some records will receive several new fields. Others may receive no match at all. Unmatched rows will still appear in your download — they simply won’t have new data added.
What does a low match rate mean?
It usually means your input records don’t have enough identifying information for the platform to find a confident match. Try adding more fields to your upload — email addresses and phone numbers are strong identifiers that improve match rates significantly.
Where do I find my completed enrichment?
In the Enrichment section under Audience in the left-hand menu. Completed jobs appear there with a download option.
Who do I contact if my enrichment isn’t working or my results look wrong?
Contact BetterMarketers support at https://help.bettermarketers.com/support/tickets/new — do not reach out to the platform vendor directly.
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