Build a Full Instagram Content Strategy and 30-Day Calendar With Claude (and Stanley)

Build a 30-day Instagram content calendar with Claude

Instagram Content Strategy

By the end of this guide, you'll have an Instagram content strategy with 3–4 content pillars, a 30-day calendar with hooks and CTAs, a reusable Reel script template, and a workflow that pairs Claude for planning with Stanley for account-data strategy if you use it.

Who This Is For

• You post on Instagram randomly and want a real strategy behind it

• You run out of content ideas or post inconsistently

• You want a 30-day calendar so you always know what's next

• You want your posts to stay on-brand and on-message

• You're open to a specialized IG tool (Stanley) but want a free path too

What You'll Have

• 3–4 content pillars aligned to your niche, with a consistent brand voice

• A 30-day Instagram calendar (post type, hook, core value, CTA)

• A reusable Reel script template

• A workflow pairing Claude (planning) with Stanley (account-data strategy), if you use it

What You'll Need

• A Claude account (free tier works for planning)

• Your niche, target audience, and brand voice notes

• Optional: a Stanley account connected to your Instagram for account-data strategy

• About an hour to build the pillars and first 30-day calendar

Going Further

You will receive a complete, ready-to-deploy Instagram content blueprint. It includes a structured, 30-day calendar, clear content pillars, a workflow utilizing the specific AI tools referenced in the video, and actionable scripts to keep your production efficient.