Test Two Page Versions Without Guessing
Use Claude to draft variants, then let your visitors decide
One Change at a Time
A test only teaches you something if the versions differ in one clear way. Changing the headline, the offer, and the layout at once tells you nothing about why one won.
Who This Is For
Anyone with one landing page who wants to know which version converts better.
Marketers who run small ad or email tests and want cleaner variants.
Founders who keep rewriting a page by feel.
What You'll Build
Two or three page variants that differ in one element, such as the headline.
A test plan stating what you're measuring and how many visitors you need.
A simple result log you fill in after the test.
What You'll Need
A landing page draft, such as one from the Draft a Simple Landing Page guide.
A way to split traffic between two versions, from your builder or ad platform.
A clear goal, like sign-ups or clicks.
Going Further
Guide: Draft a Simple Landing Page in One Session With Claude (Funnels & Pages)
Guide: Write a Website Brief Claude Can Actually Use (Funnels & Pages)
Run each test long enough to see a clear difference before you declare a winner.