Lesson 5 of 6
Growth Engines Strategy
The You.New strategy
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The You.New strategy
You.New works differently from the other five: the thing people share is themselves.
Why a profile spreads
People share their own profile easily: in a bio, an email signature, a business card. Sharing your own page doesn't feel like selling.
That's what makes You.New different. Your link doesn't travel because someone decided to promote you. It travels because people share their own pages.
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