BigCommerce

What it does

BigCommerce provides a hosted storefront, checkout, and product catalog similar to Shopify, but bundles more B2B, multi-storefront, and SEO features into its core plans rather than requiring apps for them. Unlike Shopify, it doesn't charge an extra transaction fee for using a third-party payment gateway instead of its own. It's used by growing or mid-size stores that want more built-in functionality without stacking apps, more than by small stores just starting out, where Shopify's simpler setup and larger app ecosystem is usually the easier starting point.

Who this helps

• Growing stores wanting more built-in features without adding many paid apps

• Businesses wanting to avoid extra transaction fees on third-party payment gateways

• B2B sellers needing wholesale pricing and multi-storefront features natively

• Not usually the first recommendation for a brand-new small store