Coolors

The fastest way for a non-designer to land on a brand color palette that doesn't look accidental.

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The fastest way for a non-designer to land on a brand color palette that doesn't look accidental.
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What it does

Coolors is a color palette generator that creates five-color combinations with a single spacebar press, lets users lock colors they like, adjust hue/saturation/lightness manually, or extract a palette from an uploaded image. Palettes export as PNG, PDF, or code snippets (CSS, SCSS, etc.), and paid users can check palettes for color-blindness accessibility and preview them on real design mockups. It's widely used by marketers, small business owners, and junior designers who need a defensible color scheme quickly, without formal color theory training. Its free tier already covers most casual use; the paid tier mainly adds organization and AI generation.

Who this helps

  • Small business owners building a brand palette without hiring a designer

  • Marketers who need a client-ready color scheme for a pitch deck or landing page fast

  • Designers checking a palette's accessibility for color-blind users before final delivery

  • Social media teams standardizing colors across templates and post formats

Coolors' homepage showing sample generated color palettes.
Coolors' large color-strip palette preview from its homepage.
Coolors homepage, "The super fast color palettes generator!"

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