Yotpo

Affiliate program

Yotpo runs a public affiliate program advertising up to 30% commission on new paying customers with a 90 day attribution window, separate from its agency and tech partner program.

What it does

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Yotpo is an established ecommerce marketing platform built around customer reviews and user-generated content, later expanded into loyalty and subscriptions, used by thousands of Shopify and Shopify Plus brands. It is one of the older, more recognized names in the reviews category.

The standout is how reviews and loyalty are wired together in the same dashboard, most visibly in the Bundle Pro plan that pairs Reviews Pro with Loyalty Pro, letting a merchant reward customers with loyalty points for leaving photo or video reviews and closing the loop between UGC collection and retention in one place.

Yotpo permanently shut down its own Email and SMS services at the end of 2025, migrating existi

Who this helps

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• Established Shopify brand doing 500 or more orders a month that wants review collection tied to a loyalty program in one dashboard

• A store willing to pay $368 or more per month for the combined reviews and loyalty bundle, while running a separate ESP now that Yotpo dropped email and SMS

• A team that already runs Klaviyo or Attentive and just wants Yotpo layered on top for reviews, UGC, and loyalty

• Not a good fit for a pre-revenue or sub-100-orders-a-month store, since the free tier is too thin and the Starter plan quickly outpaces early revenue

Free tier:

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See the vendor site for current free tier details.