Billo

What it does

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Billo is a marketplace where brands request UGC videos from a pool of over 5,000 vetted creators and receive edited, ad-ready footage back, without having to find and negotiate with creators individually. A brand submits a brief, gets matched with creators, and receives raw and edited video assets suited for TikTok, Instagram, and other paid social placements.

What differentiates Billo from a generic UGC marketplace is its CreativeOps layer, a data engine built on hundreds of thousands of past ad campaigns that suggests scripts, matches brands with creators by performance history, and generates ad variations from footage already delivered. It leans hard on the idea that creative decisions sh

Who this helps

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• A DTC brand needing a steady supply of fresh, authentic UGC video ads to fight creative fatigue

• A performance marketing team that wants creator-content recommendations based on past ad performance data, not guesswork

• An agency managing UGC production for several ecommerce clients who wants predictable, ad-ready delivery timelines

• A brand new to influencer or UGC sourcing that wants a vetted creator pool rather than sourcing creators cold

Free tier:

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See the vendor site for current free tier details.