Supermetrics

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Pulls scattered ad and analytics data into one spreadsheet or dashboard automatically, useful but not cheap.

Affiliate program

yes, a two tier PartnerStack program, 15 percent recurring commission for one year at the base tier, rising to 20 percent recurring for two years after 10 successful referrals

What it does

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Supermetrics connects to dozens of marketing platforms, Google Ads, Meta, LinkedIn, and GA4 among them, and pulls that data automatically into Google Sheets, Excel, Looker Studio, or a BI tool. It exists to kill the monthly ritual of manually exporting CSVs from several ad accounts and stitching them together by hand.

The most valuable part is the scheduled refresh. Once a report is built it updates on its own, so a client facing dashboard stays current without anyone touching it, which matters most for agencies reporting across many accounts at once.

The real limitation is cost relative to what a small business needs. There is no ongoing free plan, billing is annual only, and the entry tier

Who this helps

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• An agency building recurring client reporting dashboards across multiple ad platforms

• A marketer tired of manually exporting and combining CSVs from different ad accounts every month

• A data or ops person who wants marketing numbers landing automatically in an existing spreadsheet or BI tool

• A team already using Looker Studio or a similar dashboard tool that just needs a reliable data pipeline feeding it

Free tier:

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See the vendor site for current free tier details.

At a glance

Pricing

No free tier

Difficulty

Intermediate

Our coverage

Listed

Listed for completeness, not yet reviewed.

Some links on this page are affiliate links. We earn a commission if you buy, at no extra cost to you. It does not change what we recommend, and we say when a tool falls short.

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